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University position

At Rice, we believe nothing is impossible. There is no "what if" that cannot become "what is." It just takes radical thinking to get there and a community of brilliant dreamers and doers to lead the way. That's why we challenge convention at every turn: from the very way we live, to the teaching and research approaches we take, to the solutions we find, to the way we collaborate, to the way we insist on advancing tomorrow's thinking, because today's is not far enough. It sounds like a lot from a small university, but that's what makes us special. That's what gives us Unconventional Wisdom.

Tagline 

Tagline

Use the Rice University logo with the tagline, Unconventional Wisdom, whenever possible. The Rice University logo with the primary and secondary tagline shown to the right are displayed at optimal size.

The tagline is justified under the primary wordmark and lined up with the bottom of the shield. It is set in Helvetica Bold and the color is Rice Gray (Pantone 425).